In real estate, no single organisation has agency over enough of the chain to move it alone.
Responsibility for decarbonising buildings runs through a long, fragmented chain: from policy-makers, to investors, fund managers, developers and occupiers. The organisations working to shift finance towards decarbonisation along that chain did complementary work, but were missing a space to coordinate it.
Laudes Foundation asked us to work with their funded partners to create that space: a community where they could learn together, build a shared understanding of the challenges, and coordinate their work.
We spot where ideas converge, and turn hard topics into shared learning, fast.
Decarbonising a sector as complex as real estate takes more than data and technology. It needs behavioural and cultural change, and real buy-in from the organisations involved. So we designed the community of practice, built the learning agenda with members, and developed the relationships that everything else depends on.
We have been facilitating this work over several years. We spot where members' work converges or pulls apart, and scan for emerging topics so members can get ahead of the curve. We turn hard topics into shared learning they can put to work in their own programmes.
Shared enquiries into the topics the sector needs to consider next.
We started the community on technical topics, such as the adoption of whole life carbon and carbon pricing. As trust grew, we helped members set a more systemic agenda, from accountability to just transition, through one-to-ones, workshops and structured voting. For each topic, we brought in expert voices and designed hands-on sessions that moved members from understanding to application.
We also mapped who each member was trying to influence, and where their approaches converged or clashed. That helped members build coherent narratives that reinforced each other. It was collective intelligence put to work: a group that thought together regularly, trusted each other enough to be candid, and read the signals early.
“We use the community to work out how to work better. Coherence done properly equals resonance.”
James Hooton, GFI · FIBE member
sessions held online, in person and as peer briefings
member organisations, stable across four years
learning topics, from carbon pricing to just transition
two-year iterations, now moving to action learning
Members know each other's programmes well enough to spot overlaps and contradictions early.
Members offer each other insight and access without being asked.
Members apply what they learn together in their own programmes, products and advocacy.
The community is generating offshoots: new collaborations, groups and funded programmes that members now run beyond FIBE.